What I Offer

Design Solutions built for impact.

From strategy to execution — I bring instructional rigor, visual craft, and purposeful web design to every engagement.

Instructional DesignGraphic Design
Instructional Design

Learning experiences that change behavior, not just check boxes.

I design end-to-end learning solutions for corporate, academic, and nonprofit clients — grounded in learning science and built for measurable outcomes.

Curriculum Architecture

Full-scope learning program design — from needs analysis and learner research through course sequencing, learning objectives, and assessment strategy.

Deliverables

  • Needs Analysis Report
  • Learning Objectives Map
  • Course Outline & Scope
  • Assessment Blueprint

E-Learning Development

Interactive, scenario-based e-learning modules built in Articulate Storyline 360 or Rise — optimized for engagement, accessibility, and LMS deployment.

Deliverables

  • Storyboard & Script
  • Interactive Module (SCORM/xAPI)
  • Facilitator Guide
  • LMS-Ready Package

Blended Learning Programs

Hybrid learning journeys that combine instructor-led sessions, digital modules, job aids, and reinforcement activities into a cohesive performance system.

Deliverables

  • Program Design Document
  • ILT Facilitator Kit
  • Digital Modules
  • Job Aids & Reference Tools

Performance Consulting

Root-cause analysis and strategic recommendations for organizations facing performance gaps — before a single slide is built.

Deliverables

  • Performance Gap Analysis
  • Recommended Interventions
  • ROI Framework
  • Implementation Roadmap
Graphic Design

Visual systems that communicate with clarity and intention.

I create brand identities, editorial layouts, and visual communication systems that make complex ideas feel clear, compelling, and unmistakably on-brand.

Brand Identity & Visual Systems

Complete brand identity development — from discovery and strategy through logo design, typography, color systems, and a comprehensive brand standards guide.

Deliverables

  • Brand Strategy Brief
  • Logo Suite (all formats)
  • Typography & Color System
  • Brand Standards Guide

Editorial & Publication Design

Print and digital publication design for annual reports, white papers, magazines, and training materials — where layout, hierarchy, and typography do the heavy lifting.

Deliverables

  • Layout & Grid System
  • Print-Ready Files
  • Digital PDF Version
  • Style Guide

Infographics & Data Visualization

Transforming complex data, processes, and concepts into clear, visually compelling graphics — for presentations, reports, and learning materials.

Deliverables

  • Concept Sketches
  • Final Infographic Files
  • Editable Source Files
  • Usage Guidelines

Marketing Collateral

Campaign-ready design across print and digital — brochures, presentations, social graphics, event materials, and everything in between.

Deliverables

  • Design Concepts (2–3 directions)
  • Final Production Files
  • Digital & Print Formats
  • Asset Library
Website Design

Websites that work as hard as you do.

I design purposeful, brand-led websites for coaches, consultants, nonprofits, and small businesses — built to convert visitors into clients and tell your story with clarity.

Custom Website Design

End-to-end website design tailored to your brand and goals — from wireframes and content strategy through a polished, responsive final design ready for development.

Deliverables

  • Discovery & Content Strategy
  • Wireframes & Site Map
  • High-Fidelity Mockups
  • Responsive Design Files

Landing Page Design

High-converting single-page designs for launches, campaigns, programs, or services — built around a clear goal and a compelling call to action.

Deliverables

  • Conversion-Focused Layout
  • Copywriting Direction
  • Mobile-Optimized Design
  • Final Production Files

Website Redesign

A strategic refresh of your existing site — improving visual hierarchy, user flow, and brand alignment without starting from scratch.

Deliverables

  • UX Audit & Recommendations
  • Updated Visual Design
  • Revised Page Layouts
  • Style Guide Update

Brand + Web Package

A cohesive brand identity and website design delivered together — so your visual system and your online presence are built from the same foundation.

Deliverables

  • Logo & Brand Identity
  • Typography & Color System
  • Full Website Design
  • Brand Standards Guide

My Approach

How I Work

01

Discover

We start with a deep-dive conversation — your goals, your audience, your constraints. I ask the questions most designers skip.

02

Strategize

Before any design or development begins, I map the strategy: learning objectives, visual direction, scope, and success metrics.

03

Create

I build iteratively, sharing work early and often. You're never surprised by a final deliverable.

04

Refine

Two rounds of revisions are included in every project. I don't consider work done until it's right.

05

Deliver

Final files, documentation, and a handoff call — everything you need to deploy, launch, or implement with confidence.

Ready to get started?

Most projects begin with a 30-minute discovery call — no commitment, just a conversation.

Let's Talk